Burn Boot Camp

Burn Boot Camp

UX Design

Product Management

UI Design

Website Development

Burn Boot Camp is a boutique gym that transforms lives and communities through empowering and challenging 45-minute cardio and strength workouts. It currently has over 200 locations across 38 states.

what i did

I led a redesign of our core websites with two goals in mind: align our design with UX/UI best practices and ensure our brand is accurately portrayed and positioned for growth. I used website analytics, user surveys, and stakeholder interviews to design user flows, wireframes, and high-fidelity comps. I partnered with marketing colleagues to create powerful imagery, video, and copy, and I obtained buy-in for the updated design from the executive team and system of 200+ franchise partners.

Burn Boot Camp Home Wireframe
Burn Boot Camp Locations Wireframe
Burn Boot Camp Location Wireframe
Burn Boot Camp Workout Wireframe
Burn Boot Camp Franchise Home
Burn Boot Camp Franchise How To
Burn Boot Camp Franchise Available Territories

lets connect

Fill out the form below or email me at stephaniemmckinley@yahoo.com to get in touch.